Ep 48: Business Astrology by the Elements – The AIR sign entrepreneur

Are you curious, sociable, and have ALL the ideas?

If so, you might have a lot of AIR energy in your astrology chart. 

Welcome back to the podcast, and specifically, the Business by the Elements Mini Series.

In this 4-week series, I’m exploring how the energy types (Fire, Air, Earth, and Water) are playing out for you as an entrepreneur – in terms of your marketing, launch style, and even your team. 

I recommend you listen to the episodes based on your Sun sign, Your Rising Sign and Your Moon sign as these are the BIG 3 that will have the most weight in your chart. 

If you were here last week for Part 1, you’ll know we talked about FIRE sign entrepreneurs. 

[If you haven’t listened to Part 1, I encourage you to go and check that one out even if you’re not an Aries, Leo, or Sagittarius because it’s likely you know or are working with someone like this and it helps you gain an understanding of what drives them.]

Today we’re talking about the AIR sign entrepreneurs – that’s Aquarius ♒, Gemini ♊, and Libra ♎

Find out more about the Innovative Thought Leaders of the Zodiac:

First of all, the AIR element is associated with the mind – with thoughts and ideas.

This is why I describe air sign entrepreneurs as ‘Thought leaders’. 

🪂 With their curious minds and exceptional communication skills, air sign entrepreneurs have a natural gift for expressing big ideas and captivating their audience.

🪂 Air sign entrepreneurs thrive in speaking engagements, whether it’s at events, webinars, or even podcasts. Their eloquent voices and articulate thoughts make them a pleasure to listen to.

🪂 They also have strong social skills because they can keep things in perspective and have natural rationality and objectivity about them – they don’t get ruffled easily.  

🪂 However, too much air can lead to detachment and/or scattered ideas that can’t be put into form…

Listen to this episode to learn how air energy influences your business, marketing activities, and launch style. Did you know you can also listen to the podcast over on YouTube?


Speaking opportunities – either at in-person events or online webinars and podcasts – are excellent for air sign people because you have that eloquent speaking quality people love to listen to.

And if you’re thinking, “I’ve got a lot of air energy but I hate public speaking…”

You might be a writer instead. 

Becoming a thought leader is key for air sign entrepreneurs. You need to be able to express your thoughts and ideas in a powerful way. 

If air is strong in your chart, consider amping up your email marketing. You need to make time to communicate and get those big ideas out there. 

You might also want to consider more PR opportunities – this is a particular strength of the air signs because you have such a knack for getting your point across. 

Maybe consider pitching yourself for podcasts and radio – if talking is your thing. Or contribute articles/blog posts if you prefer the written word. 

When it comes to your launches – strong communication is key. 

Create a lot of high-quality touch-points for your audience so you can use your epic communication skills in multiple ways. 

Maybe you create an audio series rather than a video series for your audience so you can use that eloquent speaking voice. 

You also need your copywriting and messaging to be on point, but this probably comes more naturally to you than the other elements. 

Feel free to get all your ideas out there via a long-form sales page or sales letter. Long email copy is your friend.  

Now, let’s talk about teams:

For strong air people, again there is a need to be anchored down in some way. 

You have ALL the ideas. Find people with a strong Earth signature to help you ground these down. 

Partnering with Fire element people for events could be helpful if you need to add some extra zing to your work – as this can be a combustive combination. 

But if you want to create more consistency and follow through with your ideas and concepts – Earth and Water signs are going to be a great match for you. 

Water may even help to bring a little more emotion and sensitivity to your ideas, which can be very helpful when it comes to understanding client issues and concerns.

It can also help with creating more responsive rather than reactive content. 

OK, that’s the AIR sign entrepreneur. 

I would love to hear what you think about this series and if it’s helpful for you. 

Let’s continue the conversation over on Instagram and I’ll be back next week to talk about EARTH sign entrepreneurs – the DRIVEN, FOCUSED IMPLEMENTERS of the Zodiac. 🌳

Check out the YouTube version of this podcast here & subscribe to my channel.👇

YouTube video

If you’re ready to work with your astrological energy to uncover and amplify your unique business style – book a 1:1 call with me.


Ways to work 1:1 with Sophia.

Get the Cosmic Business Toolkit for a deeper and even more practical dive into what I’ve covered in this podcast series.

Listen to other episodes in the Business Astrology by the Elements mini-series:

Ep 50: Business by the Elements – The WATER sign entrepreneur

Ep 49: Business by the Elements – The EARTH sign entrepreneur

Ep 47: Business by the Elements – The FIRE sign entrepreneur

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I’m an astrologer, copywriter, and intuitive launch coach who helps online entrepreneurs connect deeply with their soul purpose and innate communication style to create magic in their businesses.

While I have more than 15 years’ experience helping big brands with PR, marketing, and sales copy – I also have a secret weapon...

I tap into the ancient wisdom of astrology to create more powerful, aligned messaging that feels completely in tune with YOU.



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